( By Tong Yibo from School of Economics) In order to encourage students to actively participate in the 7th "Internet +" College Students Innovation and Entrepreneurship Competition and improve the competition level, the School of Economics held a counselling seminar for "Internet +" business plan writing on the evening of May 14 in Room 1006, No. 15 Teaching Building. Professor Pan Zejiang, Dean of the School of Innovation and Entrepreneurship in the South-Central University for Nationalities, was invited to provide guidance on "Internet +" tournament entry for teachers and students in our school. Xiong Fang (Vice Dean of the School of Economics), Xiong Yuewei and Gao Wujin (Counselors of Grade 2019), Xu Ying, Ahezhuli (Counselors of Grade 2020), Qin Jingran (Counselor of graduate students), some teachers and students were present to listen. The lecture was hosted by Xiong Fang.

    Pan Zejiang introduced the top-down logic of business plans combined with some different types of entrepreneurial projects and practical cases, and fully explained the theory and practice of innovative entrepreneurial actions from eight aspects of project introduction, pain points and solutions, market space and scale, business model, competitive product analysis, team ability analysis, product development and financing conditions. He said that in the "Internet Plus" era, a variety of new Internet innovation and entrepreneurship models have emerged with extensive development in areas such as clothing, food, housing, transportation, media, social networking, education and entertainment, and deep changes were brewing on the supply and demand side and on the technology side. He suggested that the students who were going to take part in the "Internet +" Innovation and Entrepreneurship Competition, need to keep up with the development trend of the times and firmly grasp the four entrepreneurial elements of subject, opportunity, resources and organization; identify the big trend and also the small incision, and give full play to professional knowledge and strength; Innovate solutions, clarify key points, conduct in-depth research, and establish a suitable target market and business model; fully understand the competitors and distill the highlights of our own team; focus on product progress and create favorable financing conditions. After the lecture, Pan Zejiang also communicated with the students.

 This special counselling seminar for "Internet +" business plan writing is helpful to popularize the knowledge of innovation and entrepreneurship, solve the confusion of business plan writing, help students to establish "dare to think" and "dare to create" ideas, so as to truly achieve "to promote learning", "to promote teaching" and "to promote innovation", and further improve the quality of talent training in the School of Economics.

                         Translated by He Shiqi

Reviewed by Li Xinyu